VP, Product Marketing and Business Development - Tana Oy

Tana Oy is a Finnish environmental technology company founded in 1971. We are one of the leading developer and provider of mobile equipment and solutions for solid waste management focusing on waste treatment companies and waste yards.

The company slogan is TANA From Waste to Value®. We not only produce the best fit-for-purpose machines designed to reduce the environmental impact of waste, but also provide tailored life cycle services, supported by a strong local presence and expertise. Our commitment to sustainability and core competence in innovative R&D ensure that we not only meet but exceed industry standards, delivering efficient solutions to our customers worldwide. Nowadays TANA machines are exported to more than 50 countries.

VP, Product Marketing & Business Development

Are you ready to drive growth and innovation in a global environmental technology company? Tana Oy is looking for a visionary leader to shape our product marketing and business development, including Tana's M&A projects.

As the VP, Product Marketing & Business Development you will report directly to the Tana CEO and be a key member of our management team. You will be responsible for leading and developing Tana's product marketing and business development functions, driving strategic growth and portfolio leadership. Together with your team you actively track market trends, customer needs, and competitor activities, as well as develop and execute go-to-market strategies for new products and solutions. Additionally, you will develop strategic partnerships and alliances to enhance market presence and drive business growth.

Important part of your responsibilities will be to identify, evaluate and drive new business opportunities, both organic and through M&A, to support Tana's long-term objectives. You also oversee the entire M&A process, from opportunity identification to post-merger integration, collaborating with cross-functional teams for successful outcomes.

Expectations for background:

We are looking for a candidate with proven leadership experience in product management/product marketing and business development, preferably in heavy equipment business area. You have a deep understanding of go-to-market strategies, product lifecycle management and market analysis.

Experience in M&A process, including strategic analysis, negotiation, and integration is also needed. Excellent collaboration and stakeholder management skills across technical and non-technical functions are essential, as well as strong analytical, decision-making, and problem-solving capabilities. A master's degree in a relevant field of technology and/or business is expected, EMBA or similar degree is an advantage. Fluency in Finnish and English is also essential.

We will offer you:

At Tana, we value innovation, collaboration and initiative, and believe in success through people. We offer a supportive and dynamic work environment where you can thrive and make a real difference. Our culture values openness, the courage to think differently, and the commitment to getting things done. You'll join a team passionate about sustainability, innovation, and continuous improvement. A team turning waste into value.

If you are ready to take on this exciting challenge and lead our Product Marketing & Business Development function to deliver measurable customer value, we would love to hear from you!

Location: preferably Jyväskylä or Tampere, other locations negotiable.

For more information, please contact Tana CEO Jari Mennala, tel. +358 40 734 8544 during the following times: Thu 8.1. at 13-14, Fri 9.1. at 13-14 or Wed 14.1. at 13-14.

We conduct the search together with our partner Equita Talent Partners, so please submit your application as soon as possible, however, no later than 20th January 2026. Please note that interviews may be conducted during the application period as suitable candidates are identified.

Contact us:

Location: Itämerentori 2, 00180 Helsinki